TRAFFIC GENERATION
One basic benchmark of a successful website is how much online traffic it receives. In our estimation, this is the hardest aspect of building an e-business. Web-hosting companies have no interest in helping you generate traffic, so you are totally on your own if you go the D-I-Y route. To put it mildly, building traffic to any new site is very difficult.
This is where SBI! shines. From the moment you start building your site, SBI! places a major emphasis on traffic generation. SBI!’s marketing instruction and various tools are very focused toward that end.
Ken Evoy claims that over 60% of SBI! owners rank in the top 3% when it comes to website rankings. While we couldn’t extensively test the numbers ourselves, we did examine many SBI!-build websites and verified that a great number of them indeed rank very well on major search engines such as Google. We were suitably impressed, considering that the majority of SBI! owners are not (or should we say were not) web-savvy people.
COMMUNITY
This is a huge benefit for those who sign up with SBI! Other e-business courses and D-I-Y completely lack this advantage.
The SBI! community is extensive and puts you in direct contact with a vast number of fellow SBI! owners, with whom you can exchange strategies and advice. They are typically a warm bunch of folks who we found to be very supportive toward the beginner, since that’s how every SBI! owner started out.
But we also noticed that the community doesn’t leave out the advanced users in the cold. There’s a full section dedicated just for “Techies,” covering everything from FTP to CGI to PHP and software such as Dreamweaver and Photoshop.
Even Ken Evoy is personally very active on the forums, which frankly surprised us, since he's a busy CEO of a large company. But it's certainly nice to have any kind of direct access to the "top dog."
KEN EVOY
Speaking of Ken Evoy, we could write a book about him--he’s quite a fascinating character. First of all, he’s actually a medical doctor who practiced emergency medicine at McGill University in Canada. Secondly, he became a millionaire as a toy tycoon (yes, you read that correctly--a toy tycoon). He designed and sold numerous toy designs to large manufacturers, earning millions of dollars in the process.
As a married father of two daughters, he’s unabashedly and unashamedly a family man. Just look at how he starts off one of his SiteSell publications: "Dedicated to Janice, Nori, and Yuki, the wonderful woman and two darling girls that ARE my life. I love you, more each day." It’s sweet to the point of being sickly. (In all seriousness, we applaud his dedication to his family -ed).
When it comes to Internet marketers, there is “white hat” and there is “black hat.” “White hat” means using only the most legitimate, officially approved methods and techniques for building an e-business. “Black hat” means using any means necessary, no matter how questionable or illicit, in order to try to make your website successful. “Grey hat” falls somewhere in the middle.
From what we’ve seen, Ken Evoy is quite possibly the whitest of the white hats, and no, we are not talking about his lack of a tan (although it wouldn’t hurt for him to get some sun as well -ed). He is a staunch advocate of using only white hat techniques. And since he was a millionaire long before starting SiteSell, he's definitely not “out to get your money.” In today’s Internet landscape, it’s difficult to find a more reputable Internet marketer than Ken Evoy.
CORPORATE PHILOSOPHY
SiteSell seems genuinely interested in your success as an SBI! owner. The company has quite an open, approachable, and upfront attitude. They never promise you the world, but instead explain that your success depends upon, as they put it, your own “BAM,” or “Brains and Motivation.” This is a far cry from other marketing courses which promise you thousands or millions of dollars while doing no work. In fact, SiteSell does not like to refer to SBI! owners as “customers,” but as “family members” instead. We jaded corporate types found this sort of attitude refreshing.
SiteSell is remarkably open to customer feedback. They have a very active user-driven “wish list” of the changes or additions SBI! owners most want to see implemented in the upcoming versions of SBI! In all, SiteSell is very attuned to the needs of SBI! subscribers.
NO-QUESTIONS-ASKED GUARANTEE
SBI! offers one of the strongest guarantees we’ve encountered in the Internet marketing business. Anytime within the first 30 days that you decide SBI! isn’t for you, SiteSell will refund you back your $299 in full.
If you want a refund after the initial 30 days, SiteSell will give you back a pro-rated amount based on how many months you’ve used their service so far. And even if you get a refund, you will get to keep the domain name of your website that you registered with SBI! as a free gift to you just for trying the service.
SiteSell is registered with the Better Business Bureau (BBB) and is in good standing--Ken even encourages you to call the BBB to check SiteSell’s track record.
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